Those who work with me will know one of my pet hates is dodgy science dressed up as news. There might be some who question how I can work in PR, an industry that has also been guilty of such practices. I believe there is a difference between presenting information it a positive light to promote a product or service and actively looking for validation for a story or myth that has no scientific or statistically backing. Which brings me on to this request from the Mail on Sunday:
I might be wrong but how can this be anything but a story designed to scare and misinform people? Surely the request should be for anyone experts with new research on the link between mobile phones and brain tumours? I hope I’m wrong (It’s the Mail so maybe not) but await Sunday to see exactly what ‘expert’ has been put forward and what the latest claim will be.
Eb Adeyeri - Being social 